Major positive reviews for the Book!
In case you're interested, there's been three recent major reviews of Micro-ISV: From Vision to Reality I'd like to point out:
Slashdot gave it 8 out of 10 last Friday, with the reviewer, Alex Moskalyuk saying in part, "...for the use case when you think you can write a usable and popular Windows application and also sell it online to hundreds, thousands and (hopefully) millions of users, this book will be indispensable." Read the Slashdot Review here.
Gordon Graham, Editor of SoftwareCEO said in part today, "...I'll say it again: If you're a developer dreaming of starting your own software firm, you need this book." Read the SoftwareCEO Review here.
And recently, Mike Gunderloy, well-known IT author and the driving force behind Larkware said in part, "...why on earth would you spend the hundreds of hours to do all that research yourself, when you could just spend the thirty bucks to take advantage of Bob's hard-earned experience?" Read the Larkware Review here.
All I can say to one and all is thank you!

Hi
This is a very worthy book, I found it openly discusses some of the more fundamental issues pertaining to this subject. However I was a little dissapointed at the degree of coverage given to:
1) Licensing, contracts, agreements, NDA's etc
2) Pricing, pricing models.
These are two areas that are absolutely vital to any success. There is some passing mention of "EULA". But this is not enough for a real business in my view. Anyone setting up a software business must anticipate the kinds of licensing that are going to be needed in the real world, for example a distribution license is often a real necessity for many.
Pricing of course is vital, how does one decide the price of a product? what about pricing different editions? what about the types of discounts that can attract customers yet not hurt revenue? what about multiple processors or multiple "cores"?
If you ever do a 2nd Edition, I'd love to see a whole chapter dedicated to these two areas of Micor-ISV management.
Hugh
Posted by: Hugh Moran | March 19, 2008 at 06:12 AM
Well done! Very impressive, Bob.
Posted by: Matthew Cornell | March 22, 2006 at 05:22 AM