Where am I?

This is my first blog posting to what I hope will be the successful story of how a 20 year contract programmer becomes a successful micro ISV selling a great product via the Internet and not so incidentally paying his bills.

That product is MasterList Professional (MasterList Professional), and if you are looking for looking here for my political affiliations, favorite wines, pet peeves or rants, sorry, this is all news, all the time regarding MasterList Professional. A little micro ISV will slip in, but within the context of doing a better job of supporting and selling MasterList Professional.

I will admit two personal bits: before I switched to programming in 1983, I was a news reporter for a major news organization. (We used to call them news organizations, not media; there’s a difference.) So, hopefully, I can keep the marketing gush low and the value for your time high as I dust off my old writing skills here.

Other personal bit? Well, cats. I sort of rank the world as cats, then dogs, then people, then politicians. But I won’t bore you to tears with purrfect puns and little stories about what Sake and Sambuca did today. Maybe Sambuca stories: he arranges his catnip toys in geometric patterns and spells words using scrabble tiles. My backup plan if the software thing doesn’t work out is a wall calendar of his better efforts.

This is a sub head.

Look for them to break up the copy, make it easier to navigate the verbiage and find what you want. Yes, they are underlined. No, they are not links.

The road ahead

1. Postings Monday through Friday, unless things are totally crazy.
2. Each weekday will have a running theme, kind of like finding the food section in the newspaper on Thursdays. Tentative plan:
a. Best Practices Monday – best ways to get the most value out of MasterList Professional
b. Philosophy Tuesday – What’s the task management theory behind MasterList Professional and why should you care?
c. Open Wednesday – TBA.
d. Safariforums.com Summary Thursday – Also launched today is safariforums.com where you can find detailed info on (what else) MasterList Professional from me and (hopefully) active beta testers and then users.
e. Roadmap Friday – It time to get this app to the start line, so my goal for Fridays is a new release to beta testers, a new update to my pre and post release plans (the Roadmap).
3. My overall goal here is the most usable information in the fewest possible words.

Thanks for your time.

Comments

[beau turner]

Bob,

This is looking good and I like the outline idea for weekly postings to help everyone (users and yourself) get a better understanding of the full range of MLP.

Keep up the great work,
beau